Margin Calculator

Calculate the profit margin, markup, gross profit, and revenue of a product or service. Understand the difference between margin and markup to optimize your pricing strategy.

Margin
Markup

Profit Margin: 30%

Gross Profit $300.00
Markup Percentage 42.86%
Revenue $1,000.00
Cost $700.00

Markup: 42.86%

Profit Margin 30%
Gross Profit $300.00
Selling Price $1,000.00
Cost $700.00

About Margin Calculator

The Margin Calculator helps you determine the profit margin, markup percentage, gross profit, and revenue of a product or service. Understanding these metrics is crucial for setting prices, evaluating profitability, and making informed business decisions.

What is Profit Margin?

Profit margin is a financial metric that shows what percentage of revenue is profit. It's calculated as:

Profit Margin = (Revenue - Cost) / Revenue × 100%

A higher profit margin indicates a more profitable business, as it shows that a greater percentage of revenue is being converted to profit.

What is Markup?

Markup is the difference between the cost of a product and its selling price, expressed as a percentage of the cost. It's calculated as:

Markup = (Selling Price - Cost) / Cost × 100%

Markup is used to determine the selling price based on the desired profit percentage over cost.

Difference Between Margin and Markup

While both margin and markup measure profitability, they do so from different perspectives:

For example, a 50% markup on a $100 cost results in a $150 selling price and a 33.33% profit margin.